Fitness & Wellness · Mallorca
Content and social media for gyms, studios and wellness brands.
Fitness and wellness brands live in short-form. We produce the photography, video and Reels that fill your feed with real training, real people and real energy — plus the social management and paid campaigns that turn that content into memberships and bookings.
Content that looks like the room feels.
We shoot sessions as they happen: real classes, real coaching, real sweat, cut tight and lit to look intentional. That's what people recognise and trust far more than a staged studio set.
One shoot day is planned to produce weeks of output — hero stills, class Reels, coach intros, testimonial cuts and ad creative — so the channel keeps moving without needing a camera in the room every week.
What we deliver
Training & class photography
Real sessions shot with editorial polish for web, socials and ads.
Brand & promo films
Studio films, coach introductions and launch pieces with proper pacing and sound.
Reels & short-form
Class clips, exercise breakdowns and hooks built for reach and saves.
Member & testimonial content
Transformation and testimonial pieces filmed to feel honest, not scripted.
Social media management
Content calendars, posting, captions, engagement and monthly reporting.
Paid Meta campaigns
Trial, membership and retreat-booking campaigns optimised on cost per lead.
Who we work with
- Gyms
- Boutique studios
- Personal trainers
- Padel & tennis clubs
- Yoga & pilates
- Retreats
- Nutrition & supplements
- Sports teams
Mallorca and the UK
- Palma de Mallorca
- Port d'Andratx
- Sóller
- Deià
- London
- Greater London
- Manchester
- Nationwide UK
Frequently asked
- Do you work with gyms and fitness brands?
- Yes — fitness and wellness is a sector we shoot regularly, in Mallorca and in the UK, covering gyms, studios, coaches, clubs and retreats.
- Do you manage social media accounts end to end?
- Yes. We handle content planning, scheduling and posting, captions and hashtags, community engagement and a monthly report covering reach, engagement, follower growth and what we're changing next month.
- Do you run paid Meta and Google campaigns?
- Yes. We build and manage paid social and search campaigns — ad creative, audience targeting, lead forms and weekly optimisation — and we report on cost per lead, not just impressions.
- How often do you shoot for an ongoing client?
- Most fitness clients run one shoot day a month, which gives enough material for a full month of posts and ad creative. Busier launches and seasonal pushes can add extra days.
- What does a three to six month campaign cost?
- Ongoing retainers combining monthly content shoots with full social media management typically start from €1,500 per month, with paid media budget on top. One-off shoots start from €1,500 for a half day. We scope and quote against your goals before anything is committed.
Let's talk about your next season.
Tell us your goals and we'll come back with a scope, a content plan and a price.
Email hello@tomcyagency.com